In the ever-evolving landscape of vehicle safety, the 2023 Toyota Tundra stands tall, surpassing its competitors in the large pickup truck segment. Toyota, a brand known for its commitment to safety, has once again proven its prowess with the Tundra’s impressive performance in the latest IIHS testing.
A Shift in Automotive Safety Standards
Since 2017, there has been a concerted effort to enhance safety systems across all types of vehicles, including cars, pickup trucks, and SUVs. While some brands have been slow to embrace these changes, Toyota has been at the forefront, consistently integrating advanced safety features into its vehicles.
The recent IIHS testing revealed that the 2023 Toyota Tundra has not only embraced but excelled in the realm of safety. The results were significant enough to earn the coveted Top Safety Pick Plus award, placing it among an elite group of vehicles that includes the Rivian R1T.
2023 Toyota Tundra Safety Scores Unveiled
The IIHS tested both the Tundra extended cab and crew cab options, and the results were noteworthy. The scores for various safety parameters are as follows:
| IIHS Safety Test | 2023 Toyota Tundra Crew Cab | 2023 Toyota Tundra Extended Cab |
|---|---|---|
| Small overlap front: driver-side | Good | Good |
| Small overlap front: passenger-side | Good | Good |
| Moderate overlap front: original test | Good | Good |
| Moderate overlap front: updated test | Good | Not Tested |
| Side: original test | Good | Not Tested |
| Side: updated test | Good | Good |
| Front crash prevention: vehicle-to-vehicle | Superior | Superior |
| Front crash prevention: vehicle-to-pedestrian (day) | Superior | Superior |
| Front crash prevention: vehicle-to-pedestrian (night) | Advanced | Advanced |
The Tundra extended cab, while not tested in all areas, showcased commendable performance in the segments it underwent testing. Both truck versions earned high marks for front crash prevention in both vehicle-to-vehicle and vehicle-to-pedestrian daytime tests. The night version of the latter earned an “advanced” rating, slightly lower than its daytime counterpart.
To measure potential passenger damage in crashes, the IIHS uses a dummy in the second row. The data revealed that trucks with lower scores exhibited more significant damage to the dummies, with submarining becoming a notable issue. Submarining occurs when passengers slide forward under the lap belt upon impact, leading to more severe abdominal injuries.
Toyota Safety Sense 2.5: Elevating Safety Standards
Setting a new standard for safety, all trim levels of the Toyota Tundra come equipped with Toyota Safety Sense 2.5. This comprehensive safety suite includes the Pre-Collision System with Pedestrian Detection, Full-Speed Range Dynamic Radar Cruise Control, and Lane Departure Alert With Steering Assist. Additional features like Lane Tracing Assist, Road Sign Assist, and Automatic High Beams further enhance the safety profile.
During our review of the 2023 Tundra Capstone a few months ago, Road Sign Assist emerged as a standout feature. Toyota’s commitment to safety is not just about meeting standards but exceeding them, providing drivers with a comprehensive set of tools to navigate the roads securely.
Looking Beyond the Scores: What Sets the Tundra Apart?
While safety scores are crucial, understanding what makes the Toyota Tundra stand out is equally important. According to the IIHS, the Tundra distinguishes itself by offering superior side protection and a higher level of backseat passenger safety compared to its counterparts.
In the fiercely competitive landscape of large pickup trucks, the Tundra holds its own in terms of safety, resilience, and reliability. It joins the ranks of vehicles with excellent resale value, a longstanding reputation for reliability, and now, a top performer in safety. Toyota has managed to strike a balance that few can emulate in the automotive industry.
The Road Ahead for Vehicle Safety
The significance of safety in the automotive industry cannot be overstated, especially in the context of large pickup trucks. As consumers navigate the options available in 2023 and beyond, prioritizing safety becomes paramount. The Toyota Tundra’s stellar performance in IIHS testing reinforces its position as one of the safer choices in the market.
Negative scores often prompt automakers to make swift and substantial changes to improve safety features. It is a testament to a brand’s commitment to the well-being of its drivers and passengers. In a market with limited options for large pickup trucks, making an informed decision that prioritizes safety is crucial.
In conclusion, the 2023 Toyota Tundra emerges not only as a powerful and reliable large pickup truck but as a safety titan on the roads. Its Top Safety Pick Plus award, coupled with superior safety features and performance, cements its status as a leader in the segment. As technology continues to advance, and safety standards evolve, the Tundra serves as a beacon, showcasing what can be achieved when a brand prioritizes the safety of its customers.
